Strategy-In-Action

Marrying Planning, People and Performance

Non-Fiction - Business/Finance
252 Pages
Reviewed on 02/06/2016
Buy on Amazon

This author participates in the Readers' Favorite Free Book Program, which is open to all readers and is completely free. The author will provide you with a free copy of their book in exchange for an honest review. You and the author will discuss what sites you will post your review to and what kind of copy of the book you would like to receive (eBook, PDF, Word, paperback, etc.). To begin, click the purple email icon to send this author a private email.

This author participates in the Readers' Favorite Book Review Exchange Program, which is open to all authors and is completely free. Simply put, you agree to provide an honest review an author's book in exchange for the author doing the same for you. What sites your reviews are posted on (B&N, Amazon, etc.) and whether you send digital (eBook, PDF, Word, etc.) or hard copies of your books to each other for review is up to you. To begin, click the purple email icon to send this author a private email, and be sure to describe your book or include a link to your Readers' Favorite review page or Amazon page.

This author participates in the Readers' Favorite Book Donation Program, which was created to help nonprofit and charitable organizations (schools, libraries, convalescent homes, soldier donation programs, etc.) by providing them with free books and to help authors garner more exposure for their work. This author is willing to donate free copies of their book in exchange for reviews (if circumstances allow) and the knowledge that their book is being read and enjoyed. To begin, click the purple email icon to send this author a private email. Be sure to tell the author who you are, what organization you are with, how many books you need, how they will be used, and the number of reviews, if any, you would be able to provide.

    Book Review

Reviewed by Lori A. Moore for Readers' Favorite

Strategy-In-Action: Marrying Planning, People and Performance by Thomas D. Zweifel and Ed Borey presents ten chapters of business advice including questioning whether strategy is dead, being the change, sustaining momentum, and measuring performance and results through a dashboard. Aimed at senior or executive-level management employees, the book’s goal is to teach the reader how to be a dynamic leader with a strategic process. The three core principles of Strategy-In-Action are (1) Strategy and execution go together; (2) Each phase of the process is equally important, and (3) The strategists in the company include the alignment of the company’s decision makers and stakeholders. A brief history of strategy starting back in the 6th century BCE is provided. Zweifel and Borey also put forth seven facts of the new landscape: speed, globalization, internet/virtual organizations, new technologies, democratization, empowerment, and complexity.

As a business professor, I am drawn to books like Strategy-In-Action: Marrying Planning, People and Performance by Thomas D. Zweifel and Ed Borey. Strategy-In-Action would make a great supplement to or even a textbook for a graduate-level business course on Strategic Management. I like the debunking of the linear fallacy where people believe that strategy can be broken down into tasks to be performed. As Zweifel and Borey make clear, it doesn’t always work that way. I appreciated the chapter on “The Art of Measurement,” What’s on the Dashboard?” and the case studies and graphics included to help grasp this complex topic. The Strategy-In-Action Worksheet at the end of the book was a nice way to sum up the process in a takeaway that readers can use.