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Reviewed by Darin Godby for Readers' Favorite
A well written detailed book, A Comprehensive Training Guide to Facebook Ads: Discover what Facebook ads can do for your Business gives the reader much insight into Facebook and how it works. This book enables the reader to understand the Facebook Ads Basics, how to set them up step by step and have creative strategies. Detailed descriptions concerning the function of Facebook as well as its ads are a huge hit. It is a proven fact that people spend a considerable amount of time on Facebook, so when an ad appears, many people can be reached for a minimal investment. There are step by step instructions on how to accomplish this and to have a successful Facebook ad. Additional in-depth information is given on how to use the ads manager and how to design a specific target and agenda.
Author Nkosinathi Kinqa does a beautiful job of explaining how a person can use Facebook ads to generate additional traffic flow to their site and, in return, exposure and profitability. This is without question a tremendous hands-on tool, which would benefit anyone that desires to drive additional traffic to their Facebook page. There is a chapter on what to do and not to do that breaks things down in a very simplified manner, leaving little question about expectations. Listed are premium services that one may consider making their Facebook post easier to maintain. In conclusion, there is an excellent list of resources that Kinqa lists at the end of the book. These tools are well worth the investment to have such a valuable resource to build an individual's Facebook awareness.