Reviewed by Mamta Madhavan for Readers' Favorite
A logo is the visual name of a company, often known as brand value. Encyclopaedia of Logo Design by Jay Raval is a useful manual that gives information about logo design and how to make money from it. The tips, advice, and suggestions in the book will help in becoming a successful logo designer. The book covers topics related to what is a logo, types of logo design, the importance of a logo and its laws for a company, tips and tricks of logo design, designing methods, and how to earn from logo design. This book is for all those readers who want to become successful logo designers and want to earn from it.
The topic is original and refreshing, and the author handles it with expertise and elegance. The tips and tools are simple and easy, and will help to create a logo that is unique when it comes to identifying brands. The book speaks about all aspects associated with logo design, which include copyright or trademark, logo copyright infringement, pirating, etc. The tricks to make a better logo design are good and will help in becoming more imaginative and creative when it comes to designing logos. The book covers all the areas associated with logo design, which makes it easy for logo designers to excel in what they are already doing or for those who are going to start. The author's writing style is neat, crisp, straightforward, and honest, which makes it easy for readers to comprehend. The topics have been dealt with methodically, making the book an engaging read.