Book Marketing on a Shoestring

How Authors Can Promote their Books Without Spending a Lot of Money

Non-Fiction - Writing/Publishing
120 Pages
Reviewed on 11/21/2018
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    Book Review

Reviewed by Alyssa Elmore for Readers' Favorite

Have you written a book, but can't seem to attract enough readers to buy it? Do you feel like maybe marketing isn't for you? Learn frugal marketing practices for authors in the brilliant self-help, Book Marketing On A Shoestring (How Authors Can Promote their Books Without Spending a Lot of Money) by Doris-Maria Heilmann. Book marketing for the author is not a new concept, but it can be one of the most expensive and terrifying endeavors on the author-entrepreneur journey. Every author must find creative ways to publicize their book, but deciding which option is best for them can be overwhelming. Although book marketing can easily become the most expensive and time consuming aspect of the writer's career, it is necessary. Discover why book marketing is important and rewarding, how to join the effective social media sites for your book, how to start a website or blog to create an internet imprint, and how to write a potent elevator pitch that will have agents and editors asking for more. Broken down into five parts, this book explores the most vital practices for the authorpreneur. Start your professional career as a writer with all the information you need at your fingertips and enjoy the confidence of a frugal marketer.

Book Marketing On A Shoestring by Doris-Maria Heilmann is the must-read book for authors new to the world of publishing and publicity. It doesn't matter if you are a little shy, a recluse, or an extrovert, this book is bound to help you if you are a writer. I appreciated how the book includes information on every aspect of the selling process; from purchasing an ISBN, to selling your books to libraries. The author covered so much in this book; I was duly impressed. The author kindly broke the book down into easily read sections, so as to help ease the reader's stress and feeling overwhelmed with the amount of information and content given. This book is very helpful. I enjoyed reading it; it felt like I had a writer friend with me to brainstorm marketing ideas. I would highly recommend this book to writers struggling to gain momentum in sales and marketing.