I am impressed by Author Guide - Building an Opt-in List by Heather Scrooby. I am an author myself and have struggled with sales, but Heather has provided links to many free resources authors can use in their marketing efforts. Everything from free file storage...

The famous bard, Shakespeare, knew how to make a candid point in very few words. “A tale told by an idiot, full of sound and fury, signifying nothing,” from Shakespeare’s Macbeth, sums up the need to be short and to the point, or, quite frankly,...

I am not a lawyer and I only have what I consider to be average or even a little below average computer skills and knowledge. I was prepared to accept the fact that The Social Media Blueprint for Lawyers by Anthony A. Marrone might not...

Create Your Author Platform is the third book in Rochelle Carter's series, The Authorpreneur's Guide to Publishing. While book 1 deals with editing your book and getting it ready for publishing, book 2 deals with creating a business plan for your book sales. Book 3...

So you’ve published your first book, or even your seventieth book. Congratulations. It’s definitely something to be proud of. Writing is such a fine art form, and feeling the finished product in your hands does provide the author with a sense of gratification for a...

From Jobless to Amazon Bestseller: The Step-by-Step System I Followed to Write, Self-publish, Market and Promote my Book to Become a #1 Bestseller on Amazon by Marc Reklau is an informative guide on self-publishing. Many people dream of being a writer, but although they may...

Marketing Your Book Using the Internet by Cheri Powell is a must-have reference tool. Anyone thinking of publishing a book, or who wants to market a book that they have already published, needs to read this book. It's easy to see that Cheri Powell has...

Selling Energy: Inspiring Ideas That Get More Projects Approved! is a non-fiction business book written by Mark T. Jewell and Rachel A. Christenson. Jewell's organization, The Efficiency Sales Professional Institute, offers training programs and seminars that highlight ways in which each and every presentation or...

The Plan that Launched a Thousand Books: A DIY Guide to Creating Your Book Marketing Plan by Tara R. Alemany should be one of the books on your list if you are a writer and plan to publish your book on your own (or if...

Storybranding 2.0 is a non-fiction guide for marketing and sales professionals written by Jim Signorelli. Signorelli has been in marketing since he was a paperboy who devised ways to increase his number of customers. Storybranding is a technique he’s worked on that focuses on the...