Sell More With a Right-Brain Marketing Strategy: Learn How a Simple Change to Your Product Name and Sales Pitch Can Multiply Your Income presents a way for those who sell a product or service to increase their sales. Author James I. Bond writes that making...

Sweating Together: How Peloton Built a Billion Dollar Venture and Created Community in a Digital World is an examination of a product/service that has made a huge impact on the fitness industry. Author David J. Miller, Ph.D. passionately uses a Peloton himself, and so has...

Creative Leadership: Born from Design (Designing Now), Rama Gheerawo’s nonfiction work explores the contemporary conflict between leadership and more dated methods. The author examines the tools of design and asks whether designers can be leaders or not. With a new outlook in the 2020s, looking...

Empathy in Action: How to Deliver Great Customer Experiences at Scale by Tony Bates and Dr. Natalie Petouhoff redefines empathy while showing how companies can use it to grow loyalty and build long-term relationships with customers and employees. The authors describe empathy in this context...

Firework Humans by Jessica Mead is brilliant as it homes in on instincts that ignite entrepreneurial success. Mead asserts that everyone has tendencies like the knowledge-seeking instinct, the audacious dreamer instinct, and the try-again instinct, among others. These same instincts can make you successful in...

Live and Let Work: A Guide to Enjoy Your Corporate Job by Tim Allard is a wonderful guide to enjoying a corporate career, detailing the common challenges that lead to burnout or discontent in the workplace with helpful solutions for overcoming them. Allard’s stance is...

Competing on Thought Leadership: How Great B2B Companies Turn Expertise into Revenue by Robert S. Buday is an informative and strong lesson in content marketing. It guides you step by step in the process using the elements of talent, experience, and interest to face the...

ChangeMasters: How To Actually Make the Changes You Already Know You Need To Make by Barry J. Moltz is a motivational non-fiction book written for small business owners. The first four chapters of the book investigate in great detail why people resist change, which comes...

Have you ever wondered how some companies almost quadruple their market cap in a relatively short period? Companies like Tesla or Facebook are known to have had a very accelerated growth rate in recent years. If you're an entrepreneur or visionary trying to build the...

We are all concerned about the issue of sustainability, and due to the Covid-19 pandemic, the process has accelerated significantly. We hear so much news about sustainability and carbon footprint reduction that many of us struggle to understand what is best to do. Thankfully, Corey...